The Dutch Rocket from Hollands largest ice cream company OLA is a twist on a classic dutch popcyle called The Rocket. The Dutch Rocket has the colors of the Dutch flag.

For the launch of this new popcycle OLA wanted to shoot a promo video during Kingsday, one of Hollands biggest national celebrations.

Deadline of the video was due the same day so accurate planning and perfect execution of the shoot was key. MIMEMA was part of the filmcrew and assisted with the edit.